Why we named our studio Armadillo? and how it works with Judaica? (plus a candy at the end)
We are always asked about the name of our studio - Armadillo. Not an obvious choice for a contemporary Judaica design brand. A couple of week ago a customer from Texas, where armadillo's still live - asked us again, 'I did not think armadillos lived in Israel, right?' she said ... That is right, there are no armadillo's in Israel. When we first had to choose a name for our studio, about 20 years ago - our main focus was educational projects for kids, we've designed games and hands on exhibits. We were looking for a logo that we could illustrate, and will have a nice sound. In addition - Hadas's father came to Israel from Argentina, where he was...